{"version":"1.0","provider_name":"Sferica","provider_url":"https:\/\/sferica.biz\/en\/","author_name":"admin","author_url":"https:\/\/sferica.biz\/en\/author\/0xm11dt0\/","title":"If IKEA hosts weddings in-store: physical shops are no longer (just) for selling. - Sferica","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"QT4mc1IsE7\"><a href=\"https:\/\/sferica.biz\/en\/trends-en\/ikea-hosts-weddings-in-store\/\">If IKEA hosts weddings in-store: physical shops are no longer (just) for selling.<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/sferica.biz\/en\/trends-en\/ikea-hosts-weddings-in-store\/embed\/#?secret=QT4mc1IsE7\" width=\"600\" height=\"338\" title=\"&#8220;If IKEA hosts weddings in-store: physical shops are no longer (just) for selling.&#8221; &#8212; Sferica\" data-secret=\"QT4mc1IsE7\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/sferica.biz\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","thumbnail_url":"https:\/\/sferica.biz\/wp-content\/uploads\/2026\/06\/matrimonio-ikea-1.webp","thumbnail_width":1400,"thumbnail_height":850,"description":"Modern retail is facing its greatest revolution. And to understand where points of sale are heading, sometimes you just need to look at initiatives that seem eccentric only on the surface. The latest comes from Sweden: IKEA chose to open five of its stores (Malmo\u0308, Linko\u0308ping, Jo\u0308nko\u0308ping, Uddevalla, and Karlstad) to celebrate the civil weddings [&hellip;]"}